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Two-Year Franchise Category Trends Show Pandemic Impact on Buyer Interest

Franchise Leads Ebb and Flow With Perceptions of Viability

Dec. 22, 2020 – The roller-coaster year of 2020 has left its mark on categories of franchise interest, with winners and losers. The Home Services, Senior and Health Care, and Cleaning and Maintenance franchise categories grew significantly, despite already having large shares of interest prior to the pandemic outbreak.

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